Publish, manage, and distribute

With Softonic’s Publishing Center, you can publish your app for free, manage updates effortlessly, and reach millions of users worldwide — all from a single software distribution platform.

  • Reach 100M+ users
  • Free to publish
  • Support 24/7

Create. Publish. Grow.
All in one place.

A secure and trusted platform for your applications

Promote your apps and boost visibility

Measure your app’s real performance

Hear your users and improve continuously

Publish and update versions effortlessly

  • AI Translation
  • Guaranteed Security
  • Platform Compatible

Global audience

A secure and trusted platform for your applications

Softonic is one of the world’s largest and most trusted software distributors, with a presence in 50+ markets and millions of active users each month. By publishing your app on the Softonic Publishing Center, you make it visible in a global app distribution platform where users discover, download, and share new apps every day.

Reach users in 17+ languages

Easily manage your app’s presence across multiple languages. Use our AI-powered automatic translation tools to generate localized versions in more than 17 languages. Review and edit the content, and upload language-specific screenshots for each market.

Built for multiple platforms

Whether your app is for Windows, Mac, Android, iOS, or Webapps, Softonic automatically adapts its presentation and app listing to each device and operating system, optimizing visibility and the download experience.

Full control from one place

From your dashboard, you can create, edit, and update every detail of your app: descriptions, screenshots, languages, versions, and more. Every update is applied globally so users always see the latest information.

Publishing on Softonic means showcasing your application on a global, multilingual, and secure distribution platform, without technical headaches.

  • Visibility
  • Promotion
  • Campaigns

Growth tools

Promote your apps and boost visibility

The Campaigns module lets you increase exposure for your apps within the Softonic ecosystem. Launch campaigns, control your budget, and track impact, all from one place.

Simple, self-serve promotion

Softonic offers flexible, self-service advertising tools so any developer can showcase their app to millions of potential users.

Transparent results

Track performance, traffic generated, and campaign results directly from your dashboard.

Maximize your app’s reach with promotion tools integrated into the same platform where you publish and analyze.

  • Analytics
  • Performance
  • Growth

Statistics & insights

Measure your app’s real performance

The Metrics dashboard shows real-time downloads, conversions, and traffic for your applications, with clear and intuitive visualizations.

Understand your app’s growth

See how your downloads evolve, identify trends, and analyze the impact of each version you publish.

Know your audience better

Discover your top-performing countries, track which versions users prefer, and make decisions based on real, actionable data.

Turn data into action

All key information is organized clearly so you can measure progress, compare performance, and make confident decisions.

With Insights, data becomes action. Observe, interpret, and drive your growth on Softonic’s software distribution platform.

  • Reviews
  • Feedback
  • Reputation

Ratings & reviews

Hear your users and improve continuously

The Softonic Publishing Center gives you direct access to the ratings and feedback users leave on your apps. Understand how they perceive your product and uncover opportunities for improvement.

Clear, centralized information

View scores, read comments, and compare performance across versions, all in one dashboard.

Respond and build trust

You can reply directly to reviews, strengthening your brand credibility and showing users you value their feedback.

Reputation that boosts visibility

Positive ratings and active review management improve your app’s visibility within the Softonic catalog, helping you reach more users and increase conversions.

Your users give you real feedback; the Publishing Center helps you listen, respond, and turn it into growth.

  • Publishing
  • Updates
  • Versions

Publishing & updates

Publish and update versions effortlessly

Manage your app’s entire lifecycle (creation, review, publishing, and updates) directly from the Publishing Center. Create a version, add the required details, and submit it for review. Once approved, it goes live automatically on Softonic.com.

Simplified version management

Each version has a clear status: draft, pending review, accepted, or rejected. You can also make minor edits without uploading a new binary, keeping a clean and consistent version history.

Smart AI-powered localization

Automatically generate translated descriptions in multiple languages to maintain consistency across versions and reduce localization time.

A publishing process designed to be fast, reliable, and hassle-free.

Join our community
of Official Distributors

Publish your apps on Softonic Publishing Center and earn the Official Distributor badge, to boost your software trust and reputation.

They already work with us

  • Drum Machine
  • Likee
  • TreeSize Free
  • Yomo Launcher
  • Xender
  • BitAim
  • Live Cricket TV

Trusted by publishers scaling to millions

  • Softonic Publishing Center is a remarkably powerful tool. It seamlessly handles the essentials, like adding new apps or publishing updates. But it doesn’t stop there, it also offers excellent extras like AI-powered automatic translations and performance comparisons, letting you benchmark your apps directly against the competition.

    Filip Höfer

  • The simplicity. Getting MediaPlay listed and managing it through the Publishing Center has been straightforward, especially when it comes to localization. Softonic makes it very easy to prepare app listings for different markets, including built-in translation assistance that significantly reduces the work needed to localize content.

    RoxyApps

Ready to grow your app?

Publishing and distributing your software has never been easier.